Look whose functionally illiterate

Enter the editor-in-chief of Bluff magazine (pictured above) into the Slow Learners' Olympics. I see a gold medal in his future.

The August issue is the third one in nine months that contains headlines with rudimentary errors of English--the kind that should have been shaken out of your system before high school graduation. (See here for the others.)

Guys, bookmark this great web site: Common Errors in English Usage. It might save you from further embarrassing blunders like this one. For the record, here is the entry on the who's/whose distinction:

This is one of those cases where it is important to remember that possessive pronouns never take apostrophes, even though possessive nouns do (see it’s/its). “Who’s” always and forever means only “who is,” as in “Who’s that guy with the droopy mustache?” or “who has,” as in “Who’s been eating my porridge?” “Whose” is the possessive form of “who” and is used as follows: “Whose dirty socks are these on the breakfast table?”

Please make a note of it.