Is turnabout fair play?

This image is part of an ad in the current issue of the Poker Player newspaper for one of the lesser lights of online poker, http://www.pokerhost.com/.

After a series of recent posts here on religiously themed poker crap (see http://pokergrump.blogspot.com/2007/11/anything-for-buck.html and http://pokergrump.blogspot.com/2007/11/weve-got-to-go-all-in-on-jesus.html and http://pokergrump.blogspot.com/2007/11/poker-vs-church.html), I was made to wonder: Will those who see nothing wrong with using poker to promote Jesus also see nothing wrong with using Jesus to promote poker? Or will they deem this blasphemous and disrespectful, while they continue distributing Jesus poker chips and using poker metaphors in their sermons?